EDWARD ANAYA
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DISNEY+ / HULU — SDCC EXPERIENCE
Convention Booth Design + Visualization
Developed as a branded convention experience for Disney+ and Hulu at San Diego Comic-Con, this two-story environment was designed to create a highly visible, immersive presence on the show floor while incorporating guest-facing activation spaces and an elevated hospitality area.

Working collaboratively with another 3D artist, I helped drive the overall design concept and its development through multiple rounds of client revisions. My contributions included concept development, 3D modeling, lighting, real-time visualization, and CAD documentation in SketchUp.

The environment was developed at real-world scale, allowing the 3D model to function as both a visualization tool for design development and a foundation for technical plans used during production.
MY ROLE
​Concept Development
Overall environmental concept and iterative design revisions.

3D Environment Design
Real-world-scale modeling and design development in SketchUp.

Visualization
Lighting and real-time rendering for client presentations and design review.

Technical Documentation
CAD plans developed from the 3D environment to support production.

Collaboration
Developed in collaboration with another 3D artist and the broader creative and production team.
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